Reducing order cancellations through improved UX, communication, and flexibility
Cancellation rate decreased by 26%, and prevented 32% of orders intended for cancellation
Researcher and product designer
Washmen's product and operations team
Promote starter kits with new homepage header to increase first orders
20% increase in starter kit orders and 5% increase in first orders
Product designer
Washmen’s customer facing product team
Live score app with team-specific data, live updates, and intuitive design
Work in progress
Product designer
Solo
Alarm app tracks sleep cycles, and combines close alarms times
Work in progress
Product designer
Solo
New order page for transparency and UX. Added a timeline, and clear status updates
Improved user satisfaction, increased transparency, and stronger brand trust
UX/UI designer
Washmen's customer app product team